Five Tips On Book Marketing

Ask any author what they struggle with the most when it comes to the publishing journey and the answer will be connected to book marketing, usually not knowing where to start.

With so much information readily available through books, blogs, social media, websites, even Google, it’s not for lack of knowledge that stops most people from achieving an outcome. It’s taking the first step. It’s also about the fear factor of trying and failing that holds many people back.

The only thing that will stop a book from selling, and potentially doing very well, is marketing. Even terrible books have become best sellers all because they had a focused marketing campaign driving it. A recent survey outlined how almost 40% of people said how knowledge was their biggest hurdle, 30% identified time with money, fear and other factors combining to make the difference.